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Magento 2 Google Global Site Tag (gtag.js) with GA4(Google Analytics 4) Enabled
Compatible with Magento 2 community and enterprise 2.3.3 - 2.4.x including cloud edition
This Magento 2 Global Site Tag (gtag.js) extension allows you to install the new version of Google Analytics i.e Google Analytics 4 (GA4) on your Magento store. It also implements Google Remarketing and Adwords tracking on your site.
- Implements new Google Analytics 4
- Implements Google Adwords and Dynamic Remarketing Tracking
- Supports Cross Domain Measurement
- Implements Magento2 Gtag GA4(Google Analytics 4)(New !!)
- Compatible with HYVA Theme(NEW!)
- Compatible with Breeze Theme(NEW!)
- It fully supports Google Consent Mode V2 (NEW!)
Free Support
up to 60 days
Free Upgrades
up to 1 year
Fully open source
Product Description
Global Site Tag (gtag.js) for Magento 2
Compatible with Magento 2 community and enterprise 2.3.3 - 2.4.x including cloud edition
Global Site Tag (gtag.js) is a new style of implementation where the ultimate goal is to have one centralized script tag that is capable of sending data to all of your Google marketing and analytics tools at the same time – so you no longer need to spend hours configuring tags on your site. This module allows you to integrate the new way of tracking on your Magento webstore with minimal effort
Why we need to upgrade (analytics.js) to new gtag.js?
Analytics.js uses trackers to send data to Google Analytics and hit types to specify the types of data.Unlike analytics.js, gtag.js doesn't use trackers to send data to Google Analytics. It sends data to Google Analytics properties identified by their tracking IDs set by the config command. The event names supplied to gtag.js specify the types of data being sent to Google Analytics.It would be beneficial to upgrade to Gtag.js because Google might stop analytics.js in the future. Gtag.js is the latest code by Google which allows you to track all sort of trackings including Google Remarketing, Google AdWords conversion tracking, Floodlight, DoubleClick, etc.
Integrates Google Analytics 4 (GA4)
Get to speed with the new version of analytics from Google “Google Analytics 4(GA4) “introducing tons of new features. Powered by Artificial Intelligence, it provides in-depth insights and analytical reports to modernize your eCommerce strategies and increase conversions. Bring back visiting customers with targeted ads and custom campaigns.
Supported GA4 Trackings
- Measure Product or Item List Views Or Impressions
- Tack Product or Item List Clicks
- Track Views or Impressions of Product or Item Details
- Track Additions or Removals From a Shopping Cart
- Track Promotion Views or Impressions
- Track Promotion Clicks
- Track Checkout
- Track Purchases
- Track Refunds
See Product Performance
Here are the main features of this module-:
- Implements Google Adwords and Dynamic Remarketing Tracking
- Implements Google Analytics 4(GA4) data layers (New !!)
- It works with sub-domains and multi-domain websites
- It supports add to basket and remove from basket data
- It supports Shopping Behaviour Report
- It supports Checkout Behaviour Report which measures Magento 2 checkout steps
- It supports Product List Peformance Report
- It supports Product Peformance Report
- It supports Sales Peformance Report
- It supports Guest checkout functionality
- It captures product Impressions, add to cart & product clicks events on category page
- It captures product Impressions, add to cart & product clicks events on product page
- Compatible with HYVA Theme(NEW!)
- Compatible with Breeze Theme(NEW!)
- It captures product Impressions, add to cart & product clicks events on advanced search and search result pages
- It captures product Impressions, add to cart & product clicks events on related products
- It captures product Impressions, add to cart & product clicks events on cross-sell products
- It captures product Impressions, add to cart & product clicks events on up-sell products
- It captures refunds against the original transaction
- It measures complete checkout process including billing, shipping, shipping method, payment method and order review steps
- It fully supports cross domain measurement with Google Analytics 4
- It capture promotion data with each transaction including promotion or coupon code
- It measures transactions with specified local currency
- This module can be completely disabled whenever required via system configuration in admin
Same version of Magento 1 module can be bought using the following link www.scommerce-mage.com/magento-1-global-site-tag-js.html
Please email us (core@scommerce-mage.com) your gmail ID and we are more than happy to share our test google analtytics account with you.
Compatible with Magento 2 community and enterprise 2.3.3 - 2.4.x including cloud edition
We offer 60 days of free support and 12 months of free upgrade for any standard Magento site when you buy this extension. You can also get our installation service for a small fee. If you want more benefits, you can purchase our 12 months of free premium support and free lifetime upgrade package. Please contact us if you need any assistance or customization for this extension. We will reply to you within 48 hours. We may also offer you a special deal or a free solution if we like your idea.
** Please refer to our FAQ or T&C section for running our extensions on multiple domains or sub-domains
FAQ
Q. Does this module support GTM consent mode?
A. Yes it fully supports GTM consent mode especially if you are using our GDPR / Cookie popup extension. You can also checkout our blog page for more information
Q. Can I run Google Adwords and Google Analytics 4 together?
A. Yes, they both can be run in parallel. You need to create GA4 property in Google Analytics and add measurement id in stores -> configuration in admin. Our extension will send data to both GA4 and Google Adwords.
Q. Can I see events firing in realtime in GA4(Google Analytics 4)?
A. Yes, GA4 property has an option that allows you to see all the events firing in real time. Go to Google Analytics 4 property and from the left menu scroll down until you find "Debugview". It records events fired in 30minutes. Please refer to the image below:-
Q. Where can I see how my products are performing in Google Analytics 4 reports?
A. Navigate to your Google Analytics 4 property then from the left menu go to Monetization>Ecommerce Purchases
Q. How can I install the module on Hyva Theme?
A. Run the composer config commands found in the My Accounts>Composer Instructions section then run the below given require command to install the module:-
composer require hyva-themes/magento2-scommerce-gtagQ. How can I install the module on Breeze Theme?
A. Run the composer config commands found in the My Accounts>Composer Instructions section then run the below given require command to install the module:-
composer require scommerce/breeze-globalsitetagQ. How can I check Transactions using Transaction ID in GA4
A. Transaction ID is available in the dimensions in the custom reports. Normal reports do not have transaction ID. To create a custom report go to GA4 property>Explore>Blank Add dimensions and metrics with inputs such as Transaction Data, date etc. Populate the rows and columns with these inputs and you will have a custom report as shown in the image below:-
Q. Should I upgrade to gtag.js now or later?
A.Gtag.js is new javascript library from Google, if you use Google products like Google AdWords, Google Remarketing, Google Optimiser, Google Analytics etc. then moving to Gtag,js would be sensible because then adding Google related trackings will become quite easy in future because Google is going to use single javascript library (gtag.js) for all their products.
Q: What's the difference between gtag.js and analytics.js?
A: Analytics.js uses trackers to send data to Google Analytics and hit types to specify the types of the data. Whereas gtag.js sends data to Google Analytics properties identified by their tracking IDs set by the config command. The event names supplied to gtag.js specify the types of data being sent to Google Analytics.
For example -: Using GTAG, you can send data to two different Google products at the same time, in the following example you are sending sign_up event to both Google Analytics and Google AdWords
gtag('event', 'sign_up', {
'send_to': ['AW-GOOGLE_CONVERSION_ID2', 'GA-TRACKING_ID']
'account_type': 'basic',
});
Q: I have analytics.js installed, do I need gtag.js?
A: Yes, it would be sensible to upgrade to Gtag.js because Google might stop analytics.js in future. Gtag.js is the latest code by Google which allows you to track all sort of trackings including Enhanced Ecommerce, Google Remarketing, Google AdWords conversion tracking, Floodlight, DoubleClick, Google Optimize etc. The other disadvantage of sticking to analytics.js is that you will not be able to take benefit of the more powerful event tracking methods which are available only in gtag.js. Also Google mentioned "you will be able to benefit from the latest dynamic features and integrations as they become available" which means they will only be available in gtag.js and very unlikely to be in analytics.js
Q: I have Google Tag Manager installed on my website, do I need this extension?
A: No, if you have GTM installed on your website then there is no need to install GTAG extension because they both serve the similar purpose
Q: What is the difference between Google Tag Manager and global site tag?
A: Google Tag Manager and global site tag are separate and independent ways of tagging your website. If you want to manage Google and third party tags from a single location without modifying your site code then use Google Tag Manager. For Google Tag Manager implementation you can use our GTM extension. But if you would like to code tags on your site directly using JavaScript, use the global site tag.
Q. How can I get license key for my development website?
A. Please use the same license as live site provided with the order confirmation email on the staging site and ensure you have the latest version of scommerce/core installed i.e 2.0.9.
Once added go to Stores>Configuration>Scommerce Configuration>Core and click on verify. Once verified the license will start working on your staging site.
Once added go to Stores>Configuration>Scommerce Configuration>Core and click on verify. Once verified the license will start working on your staging site.
Q. Can I test the extension before buying?
A. Unfortunately we can't provide you extension for testing purposes but we have demo available for most of our extensions and happy to provide full refund if the extension doesn't work
Q. Can I request for customisation on your extensions?
A. Yes we do provide all sort of customisation for our clients at the reasonable rates. And if we believe the customisation will help our product then we also provide great discount on the customisation
Q. I have multiple websites/stores, each with a unique domain. Do I need a separate license key for each live domain?
A. Yes, each live domain requires its own license key. Our license keys are URL specific and each live domain, subdomain, subfolder requires a separate key. If you’re running multiple websites from the same Magento instance, we offer a 30% discount when purchasing license keys for two or more domains in a single order. To receive a coupon code, please contact us at support@scommerce-mage.com.
Q. How can I upgrade my extension to the latest version?
A. The upgrade process depends on your platform and how the extension was installed:
For Magento 2 (Installed via Composer)
If your extension is within the free upgrade period (12 months from the purchase date), you can update directly via the command line. Simply run the composer require command for the specific module to fetch and install the latest available version. If you are outside the free upgrade period, you will need to buy an upgrade using the link below.
For Magento 1 or Magento 2 (Installed manually via app/code)
If your extension is within the free upgrade period (12 months from the purchase date), you can simply download the latest available version by logging into our website and navigating to My Account > My Downloadable Products. If you are outside the free upgrade period, you will need to buy an upgrade using the link below.
Purchase an Upgrade:
https://www.scommerce-mage.com/magento-extension-installation-service.html
Important Note for Manual Upgrades: Before uploading the latest version, we highly recommend deleting all existing files and folders of our extension from your website. We may have deprecated or removed certain files in the update, and keeping the old ones could cause conflicts on your website.
Q.Where can I download the extension files?
A. Please login into your account on our website and go to the download link under my account section to download the extension package.
Q.Can you provide a key that works for our development (NOT PRODUCTION) environment which will work on a dynamic URL, for example, 12334.gitpod.com and 4567.gitpod.com?
A. Unfortunately it is not possible to generate license keys based on the dynamic URLs.
License keys need to be generated per domain or subdomain whether it is production or non-production.
Q. How can I manually uninstall your module?
A. Please follow the below steps -:
Step 1: Navigate to our store and login to your account. Then go to the My Account Section, on the left menu click on Composer Instructions.
Step 2: Next, run the config commands shown on the top of the page then click on the extension that you want to install. A composer require command will be revealed in the dropdown menu. Run the command then clear caches to complete the installation.
Step 2: Next, run the config commands shown on the top of the page then click on the extension that you want to install. A composer require command will be revealed in the dropdown menu. Run the command then clear caches to complete the installation.
Q. Do you support SPA (Single Page Application) / PWA (Progressive Web Application) / AMP ?
A. Unfortunately, we don’t support SPA or PWA or AMP but we may be supporting them in future depending upon the demand.
Change Log
Version 3.0.9
2024-12-02 07:44:53
Made module compatible with Breeze theme
Version 3.0.8
2024-08-27 08:59:03
Updated the configuration description to include the correct link for Google AdWords Dynamic Remarketing.
Version 3.0.7
2024-08-05 12:57:21
Removal of Google Universal Analytics Support
- We have removed support for Google Universal Analytics as Google has officially ceased processing data for this service.
Fixed CSP Issues for Magento 2.4.7
- Successfully addressed and rectified all Content Security Policy (CSP) inline script issues, ensuring full compatibility with Magento version 2.4.7
Google Dynamic Remarketing Tag
- Fixed the total_qty for the Google dynamic remarketing tag to use the total quantity of all items instead of comma-separated values.
Removed Google Optimise
- We have removed support for Google Optimise as Google has officially stopped supporting this service
- We have removed support for Google Universal Analytics as Google has officially ceased processing data for this service.
Fixed CSP Issues for Magento 2.4.7
- Successfully addressed and rectified all Content Security Policy (CSP) inline script issues, ensuring full compatibility with Magento version 2.4.7
Google Dynamic Remarketing Tag
- Fixed the total_qty for the Google dynamic remarketing tag to use the total quantity of all items instead of comma-separated values.
Removed Google Optimise
- We have removed support for Google Optimise as Google has officially stopped supporting this service
Version 3.0.6
2024-04-10 14:07:36
Changed install data scripts to db_schema and data patch, made it compatible with latest version of tracking base
Version 3.0.5
2023-08-03 09:51:08
• New configuration option to enable or disable sending refund event on order cancellation. This can be useful for tracking the refund rate and revenue loss due to cancellations.
• Fixed issue related to sending product price including or excluding tax based on the configuration. This will ensure that the product price is consistent and accurate across different events and reports.
• Fixed issue related to credit memos were only getting sent when send admin order configuration was set to YES. This will ensure that the credit memo events are sent regardless of the send admin order configuration.
• Fixed issue related to add_shipping_info event which wasn't getting fired.
• Fixed issue related to sending product price including or excluding tax based on the configuration. This will ensure that the product price is consistent and accurate across different events and reports.
• Fixed issue related to credit memos were only getting sent when send admin order configuration was set to YES. This will ensure that the credit memo events are sent regardless of the send admin order configuration.
• Fixed issue related to add_shipping_info event which wasn't getting fired.
Version 3.0.4
2023-06-01 12:24:43
Fixed payment type in add_payment_info event
Version 3.0.3
2023-04-17 11:33:48
Added tracking base 2.0.13
Version 3.0.2
2022-12-19 06:57:04
Added support of GA4 data layouts
Added support of ajax wishlist extensions
Added support of ajax wishlist extensions
Version 3.0.1
2022-10-20 12:48:18
Fixed issue with trackingbase related to list name in UA and GA4 especially when list scrolling is turned on. Also trimmed extra spaces from product name.
Version 3.0.0
2022-05-16 11:04:36
Refactored code by separating core Google Analytic logic to separate "tracking base" module.
Version 2.0.3
2021-10-06 10:57:24
Added configuration to select product attribute from drop down for Google dynamic remarketing
Version 2.0.2
2021-09-22 14:26:43
Added PHP 7.4 support and fixed some minor issue related to error when category is disable and javascript issue when dynamic remarking option was enabled in the configuration.
Version 2.0.1
2020-03-16 06:36:50
Large cookies fix (replaced with local storage) Crosssell fix
Version 2.0.0
2020-02-21 06:35:28
Stock item ID error resolved while adding product to basket from category page.
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Reviews
Great service
The product works really well for us for Google Adwords and Enhanced Ecommerce. I am sure it will work for other Google products as well. Definitely recommend this product to others.
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