Magento 2
Magento 1
 

Magento 2 Google Global Site Tag (gtag.js)

£124.99 Excluding VAT

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This Magento 2 Global Site Tag (gtag.js) extension allows you to install the new version of Google Universal Analytics Enhanced Ecommerce Tracking on your Magento store. It implements Enhanced Ecommerce, Google Remarketing and Adwords tracking on your site.

  • Implements new Google Analytics Enhanced Ecommerce Tracking
  • Implements Google Adwords and Dynamic Remarketing Tracking
  • Implements Google Optimize

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Global Site Tag (gtag.js) for Magento 2

Compatible with Magento 2 community and enterprise 2.0.x - 2.3.x including cloud edition

Global Site Tag (gtag.js) is a new style of implementation where the ultimate goal is to have one centralized script tag that is capable of sending data to all of your Google marketing and analytics tools at the same time – so you no longer need to spend hours configuring tags on your site. This module allows you to integrate the new way of tracking on your Magento webstore with minimal effort


Why we need to upgrade (analytics.js) to new gtag.js?

Analytics.js uses trackers to send data to Google Analytics and hit types to specify the types of data. Unlike analytics.js, gtag.js doesn't use trackers to send data to Google Analytics. It sends data to Google Analytics properties identified by their tracking IDs set by the config command. The event names supplied to gtag.js specify the types of data being sent to Google Analytics. It would be beneficial to upgrade to Gtag.js because Google might stop analytics.js in future. Gtag.js is the latest code by Google which allows you to track all sort of trackings including Enhanced Ecommerce, Google Remarketing, Google AdWords conversion tracking, Floodlight, DoubleClick, Google Optimize etc.

Here are the main features of this module-:

  • It allows you to implement new Google Analytics Universal tracking on your site
  • It comes with different options provided by new Google universal tracking code
  • Implements Google Adwords and Dynamic Remarketing Tracking
  • Implements Google Optimize
  • It works with sub-domains and multi-domain websites **
  • It supports add to basket and remove from basket data
  • It supports Shopping Behaviour Report
  • It supports Checkout Behaviour Report which measures Magento 2 checkout steps
  • It supports Product List Peformance Report
  • It supports Product Peformance Report
  • It supports Sales Peformance Report
  • It supports Guest checkout functionality
  • It captures product Impressions, add to cart & product clicks events on category page
  • It captures product Impressions, add to cart & product clicks events on product page
  • It captures product Impressions, add to cart & product clicks events on advanced search and search result pages
  • It captures product Impressions, add to cart & product clicks events on related products
  • It captures product Impressions, add to cart & product clicks events on cross-sell products
  • It captures product Impressions, add to cart & product clicks events on up-sell products
  • It captures refunds against the original transaction
  • It measures complete checkout process including billing, shipping, shipping method, payment method and order review steps
  • It capture promotion data with each transaction including promotion or coupon code
  • It measures transactions with specified local currency
  • This module can be completely disabled whenever required via system configuration in admin

Same version of Magento 1 module can be bought using the following link www.scommerce-mage.com/magento-1-global-site-tag-js.html

Please email us (core@scommerce-mage.com) your gmail ID and we are more than happy to share our test google analtytics account with you.

Compatible with Magento 2 community and enterprise 2.0.x - 2.3.x including cloud edition

We provide 60 days free support and free upgrade from the date of purchase for any standard Magento site. Installation service is also available with a minimal charge of £50 with 6 months free support and free upgrade for any standard Magento Site. If you need any help with this extension or you want to enhance this extension to meet your business needs, please contact and we will get in touch with you. And if we like your idea we might do the solution at discounted rate or for free.


** Please refer to our FAQ or T&C section for running our extensions on multiple domains or sub-domains

Frequently Asked Questions


Q. How can I get license key for my development website?
A. If you want to get the license key for the developer website, please contact our team at core@scommerce-mage.com along with order number and development site URL. The developer website can be on a separate Magento installation than your base domain for which the license was purchased
Q. Can I test the extension before buying?
A. Unfortunately we can't provide you extension for testing purposes but we have demo available for most of our extensions and happy to provide full refund if the extension doesn't work
Q. Can I request for customisation on your extensions?
A. Yes we do provide all sort of customisation for our clients at the reasonable rates. And if we believe the customisation will help our product then we also provide great discount on the customisation
Q. I have two live domains, do I need a separate license key for each live domain?
A. Yes you need to buy a separate license key for each live domain or sub-domain. If you are buying licenses for more than four live sites in one transaction then we can offer you 30% discount on total amount
Q. How can I upgrade my extension to the latest version?
A. If your extension is within the free upgrade period then simply email us with your order number and our team will send you the latest version of the extension but if it is outside free upgrade period then you need to buy an upgrade using the following link
https://www.scommerce-mage.com/magento-extension-installation-service.html

Once you received the latest version of our extension then we would highly recommend to delete all the files and folder of our extension from your website first before uploading the latest version because we might have removed existing files and keeping existing files could cause problems on your website.
Q. How can I manually uninstall your module?
A. Please follow the below steps -:

Step 1: Remove the module Scommerce_% from app/etc/config.php

Step 2: Drop module tables or columns from database, please check app/code/Scommerce/Module/Setup folder for more information

Step 3: Remove the folder app/code/Scommerce/%

Step 4: Remove module configuration settings from core_config_data table by running the following query
DELETE FROM core_config_data WHERE path LIKE 'scommerce%'
Step 5: Remove module from setup_module table by running the following query
DELETE FROM setup_module WHERE module LIKE 'Scommerce_%';
Q. Can I install or upgrade your Magento 2 packages using composer?
A. Yes you can by following the below steps -:

Step 1: Unzip our provided extension

Step 2: Create two separate zip files of the folders found in the following directory -:

\app\code\Scommerce

which means you will ended up having two zip files "core.zip" and "{{extension_name}}.zip"

Step 3: Create packages/scommerce folder on your SSH server on the root of your Magento site

Step 4: Upload two zip files created in Step 2 "core.zip" and "{{extension_name}}.zip" to the packages/scommerce folder on your SSH server

Step 5: Update require section of your composer.json (sitting under root of your Magento site) with the following -:
"scommerce/{{extension_name}}": "^{{version_number}}", "scommerce/core": "^{{version_number}}"
You can check the version number and extension name from the composer.json under the following folder of the extension provided

\app\code\Scommerce\Core\composer.json

\app\code\Scommerce\{{Extension_Name}}\composer.json

Step 6: Update repositories section of your composer.json (sitting under root of your Magento site) with the following -:
{ "type": "artifact", "url": "packages/scommerce" }
Step 7: Run the following command on your ssh to install or update our package -:
composer require scommerce/extension_name
Q. Should I upgrade to gtag.js now or later?
A.Gtag.js is new javascript library from Google, if you use Google products like Google AdWords, Google Remarketing, Google Optimiser, Google Analytics etc. then moving to Gtag,js would be sensible because then adding Google related trackings will become quite easy in future because Google is going to use single javascript library (gtag.js) for all their products.
Q: What's the difference between gtag.js and analytics.js?
A: Analytics.js uses trackers to send data to Google Analytics and hit types to specify the types of the data. Whereas gtag.js sends data to Google Analytics properties identified by their tracking IDs set by the config command. The event names supplied to gtag.js specify the types of data being sent to Google Analytics.

For example -: Using GTAG, you can send data to two different Google products at the same time, in the following example you are sending sign_up event to both Google Analytics and Google AdWords

gtag('event', 'sign_up', {
  'send_to': ['AW-GOOGLE_CONVERSION_ID2', 'GA-TRACKING_ID']
  'account_type': 'basic',
});

Q: I have analytics.js installed, do I need gtag.js?
A: Yes, it would be sensible to upgrade to Gtag.js because Google might stop analytics.js in future. Gtag.js is the latest code by Google which allows you to track all sort of trackings including Enhanced Ecommerce, Google Remarketing, Google AdWords conversion tracking, Floodlight, DoubleClick, Google Optimize etc. The other disadvantage of sticking to analytics.js is that you will not be able to take benefit of the more powerful event tracking methods which are available only in gtag.js. Also Google mentioned "you will be able to benefit from the latest dynamic features and integrations as they become available" which means they will only be available in gtag.js and very unlikely to be in analytics.js
Q: I have Google Tag Manager installed on my website, do I need this extension?
A: No, if you have GTM installed on your website then there is no need to install GTAG extension because they both serve the similar purpose
Q: What is the difference between Google Tag Manager and global site tag?
A: Google Tag Manager and global site tag are separate and independent ways of tagging your website. If you want to manage Google and third party tags from a single location without modifying your site code then use Google Tag Manager. For Google Tag Manager implementation you can use our GTM extension. But if you would like to code tags on your site directly using JavaScript, use the global site tag.

Release Notes

Version 1.0.0 - Initial Commit

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